OUR STORY

Japarcana is a startup company that was established with the hopes of being able to deliver wonderful Japanese products that are not yet known abroad.

When I (Yoshiharu Shiozawa) studied abroad, I often gave the imabari towel, a special product from my hometown, as a souvenir to someone as a token of appreciation.

Everyone that had gotten a towel said things like, “I’ve never used a towel that is so soft and absorbs water so well." and "Japanese towels are wonderful!". And they were really happy to use them.

I was also shocked when I realized that a towel I have used since I was little, the imabari towel, had so much power in making people happy. I also realized how happy I was giving something to a person that brought them some kind of joy and excitement.

Collaborating with local factories, we designed and created the Japarcana towel, so that we could make even more people happy. We want to deliver a local product that we are familiar with, the imabari towel brand, to those across the globe who have yet to try it out for themselves.